Google search marketing gets all touchy-feely
Google hasn’t traditionally engaged in large-scale advertising campaigns. Instead, it has relied mainly on word of mouth to become the $180 billion company it is today. However in the last year, the company (as many mature brands start to do) has rolled out bigger and bigger paid advertising efforts. That includes the Go Google campaign back in August, promoting Google apps as a reliable alternative to Microsoft Office for businesses.
Yesterday, Google rolled out a series of videos with the slogan “Search On.” promoting — Googling! They include an adorable one about falling in love in Paris, another video on how to use Google to become Batman and one retracing Jack Kerouac’s route in “On the Road.”
Parisian Love:
Batman:
Kerouac:
Read the original article at Venture Beat:
Google search marketing gets all touchy-feely
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JackieofSPPN : RT @TheLoveList TWEETAWAY! One follower will win this adorable @AlyssaTierney rose petal necklace! RT to enter! http://twitpic.com/19lnv82010-03-19T23:27:59Z - Reply - View Tweet -
Kelsie_Conekin : #FF @X_Zora_X and @AnswerMyRiddle adorable couple, and @KelsieMConekin the one who keeps getting hurt but doesn't mind. :( TROUBLESOME TRIO.2010-03-19T23:26:27Z - Reply - View Tweet -
juniortorezani : Another one of me and the adorable @Flobgc from the "Bad Girls Club" ;) http://twitpic.com/19mjrg2010-03-19T23:25:26Z - Reply - View Tweet -
Annamarrie : I have little Liam on my Phone's wall paper background thing. I can't handle how adorable he is. I'll take one of him please2010-03-19T23:13:50Z - Reply - View Tweet
